Princess Yachts

Princess Yachts is one of the leading motor yacht builders in Europe and one of the largest boat builders in the UK.

  • Sector Industrial
  • Ownership Minority
  • Turnover GBP 304 M (2019)
  • Date of acquisition 07/2008

Contact information

Princess Yachts International PLC

Address

Newport Street
PL1 3QG Plymouth, Devon
United Kingdom

Princess Yachts International is one of the leading motor yacht builders in Europe and one of the largest boat builders in the UK, focussed on the mid to large-size yacht market. Founded in 1965, the company today operates as a fully integrated producer across four manufacturing facilities in the Plymouth area and has become one of the most respected names in the marine industry. Sold throughout the world, Princess’ motor yachts have established a strong reputation based on class leading performance and exceptional quality standards.

Brand of distinction

Ever since the launch of Princess’ first 31-footer in 1965, the company has been continuously present in luxury marine cruising with their legendary Flybridge range, thrilling V-Class sports yachts, long-range motor yachts and their latest astonishing M-Class superyachts. The strength of the Princess brand rests on pillars such as quality, strength and integrity of design and build which result in its timeless elegance, impeccable and luxurious interiors and immaculate finish. As a brand of distinction around the world, Princess Yachts became part of the Moët Hennessy Louis Vuitton (LVMH) family in May 2008.

New range M Class yachts

In 2011, a new range of technically advanced, long range, cruising yachts stamped the Princess mark firmly on the market for craft over 100 feet.

Gracious design beliefs

Deep V hulls, clean flowing lines and fine proportions provide Princess Yachts with their required grace, pleasure to drive and ease-of-living aboard. At the helm, accurate and responsive wheel and throttle controls are mounted within comfortable reach in combination with clear and logical instrumentation for comfortable high-speed cruising. Above and below deck, the interiors are designed and manufactured with the finest natural materials such as Princess’ bespoke hand-crafted timber furniture.

Consortium of investors

In May 2008, Cobepa acquired 22% of the Princess Yachts International share capital. Cobepa invested alongside a consortium of investors which included amongst others L Catterton, LVMH and Groupe Arnault.

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